Does Great Art Speak for Itself?

 

In looking at contemporary art, often the first reaction is not necessarily the most informed one.

Allan Schwartzman Founder and Principal, Art Agency, Partners; Chairman of Global Fine A...
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Does Great Art Speak for Itself?

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We are often told great art speaks for itself. In practice, though, helping visual art find an audience usually requires a skillful narrative. How should we understand this use of storytelling, and who does it best? Does surging interest in contemporary art present special opportunities and responsibilities for developing appreciative audiences? What are key strategies and challenges in a time when arbiters of creative value — including museums and auction houses — serve constituents across the spectrum of artists, viewers, buyers and the larger public realm?

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